"The Prescription for Entertainment Success!"

DAVID P. WILSON - Managing Partner
A New York native, raised on Long Island, educated at Columbia
College and The Neighborhood Playhouse School of the Theater, Mr.
Wilson also studied marketing research and the principals of global
business under noted Swedish economist and financier, Barbro C.
Ehnbom (Stockholm School of Economics, Stockholm, SWE).
Most recently, founder and co-owner of Willy-Gilly Productions, Inc., a
privately held independent film production company, he wrote,
directed and starred in the award winning (NYIIFVF) motion picture
"COLLAR." Prior to this, Mr. Wilson was co-founder of the American
Film Producers Association (AFPA), The Filmax Corporation of New
York, Willybear Productions, Woodcrest-Villa Productions, and
International Cinema Entertainments. He has worked with virtually
every major motion picture studio, many independents, the major
networks, prominent agents and much of the talent that they
represent.
His work in the entertainment industry spans more than three
decades, during which time he has worked successfully in virtually
every aspect and at every level. He established a notable and
respected career in film, television, music and legit theater as an
actor, writer, producer, director, musician and developer of intellectual
property (IP), as well as a development and marketing consultant in
the US and abroad.
Over the past two decades, David has been a pioneering force in the
development of concepts and content for a "new era" of information,
communications and entertainment. A principal designer of the online
infrastructure and business models for interactive multimedia
marketing, merchandising, production and distribution, he has
continually stretched the limits of the creative process to include
public interaction in all areas.
As the leader of the Film-Rx team, Mr. Wilson continues to formulate
new concepts and opportunities for creativity. Along with his
partners, he is determined to explore all possibilities. These include
"state of the art" facilities and new forums for interaction, production,
marketing and distribution in which the entertainment and
communications arts can make significant impact on Human
development.
His varied talents and innovative ‘out of the box’ thinking are
invaluable assets to, not only this venture, but the industry at large.
Film-Rx is dedicated to having quality entertainment content drive the
marketplace in this 'New Age of IT.'
Daniel Stewart Acuff Ph.D. - R&D Partner
Founder and President of YMS Consulting, the Character Lab and
Consumer Motivations, Dan has served as a development, research,
and marketing consultant to more than 50 major corporations in the
arenas of product and program viability assessment, development,
marketing and advertising.
Of particular note is the creation, development and deployment of a
series of Consumer Motivations assessment tools and approaches for
the accurate ahead-of-time determination of the degree of viability
inherent in film and TV proposed properties/programs. Dr. Acuff
created the proprietary and revolutionary YMS System for
determining the viability of products and programs with an 80% plus
accuracy rate.
Recent clients include: Disney, Warner Brothers, Lucas-Spielberg,
Microsoft, Paws/Jim Davis, ABC TV, Nestle, M&M Mars (Created the
M&M Characters) , Hershey, Pepsi-Co, Frito-Lay, Quaker Oats, Kellogg’
s, General Mills, Kraft, Johnson & Johnson, Hallmark Cards,
Nickelodeon, Those Characters from Cleveland, Sega, Mattel, Hasbro,
Baylor University, and the United States Department of Agriculture.








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